Although people consume information differently today, media, whether traditional media or digital media is still effective today as it was decades ago. Our expert media team will create your marketing mix, maximize your marketing budget and get great results from media channels.
Greenlight Marketing Media Services
We are a full-service marketing agency with professional and dedicated media experts that know how to maximize your ad budget to reach your audience.
You need an expert team to help you select the right media mix and avoid budget-busting pitfalls. Don’t settle for amateurs who will blow your advertising budget and have nothing to show for it.
Contact Us Today for a FREE Marketing Assessment
Greenlight will review your brand’s presence so you can find out what’s working well, what could be working better, and what opportunities you might be missing – all at no cost.
Expert Media Planning and Buying
The Media team at Greenlight can effectively plan, negotiate, buy, and optimize advertising space and time across a multitude of various platforms to reach the target audience and achieve marketing goals. Our buyers have the following skills and qualities:
If Your Advertising Doesn’t Effectively Reach Your Audience, You’re Falling Behind Your Competitors Who Are.
The Media team at Greenlight can effectively plan, negotiate, buy, and optimize advertising space and time across a multitude of various platforms to reach the target audience and achieve marketing goals. Our buyers have the following skills and qualities:
Stop Your Competitors From Stealing Your Market Share.
Call Us Today (816) 601-1956
The Right Media Can Accelerate Your Business Growth
Experience: Greenlight’s media team is experienced and highly skilled in developing and delivering the right media marketing mix.
Relationships: We develop true partnerships with our clients. We want to understand your business objectives to develop the best media strategy.
Deliverables: Timely review and deliverables to meet important deadlines.
Contact Us Today for a FREE Media Assessment
Greenlight will review your brand presence so you can find out what’s working well, what could be working better, and what opportunities you might be missing – all at no cost.
Media Services
Greenlight can showcase advertiser commercials across the web on various sites and through online publishers using a variety of formats to connect with audiences online. Non-skippable ads can be geo-served using filters such as age/gender/zip etc. to laser focus your message and minimize waste.
Today, traditional radio remains popular for listeners and advertisers alike however with the rise of internet-based radio, this audio-only method of advertising is exponentially growing across all audiences, young and old alike. Non-skippable ads are served within a variety of music genres as well as in podcasts. These can be filtered by geo/gender/age and interests.
When utilized properly out-of-home advertising is beneficial and less costly than TV or radio and can make a great impression on consumers. Billboards, transit ads, wallscapes, vehicle wraps, and other outdoor ads can be customized, considering the location of the advertisements and target audience in a particular region. These ads offer wide coverage, advertising to various groups of people for one price. For these reasons, out-of-home advertising can be a good choice for your brand. When choosing to use out-of-home advertising, you along with your Greenlight team will figure out how to create a personalized experience to reach your audience.
Direct mail is a marketing strategy that involves sending a physical letter, package, mailer, brochure, postcard, etc. to your prospects and/or current customers. It’s used in both B2C and B2B selling, although more commonly with consumers. Physical mail has less competition that email and gives an advertiser the chance to be creative. Whether you plan to send postcards, gifts, or a detailed letter, mail is a chance to create something personal for your audience and stand out.
Newspapers reach millions of people every day and are one of the most trusted mediums, with 82 percent of customers trusting it when making a purchase decision, according to Marketing Sherpa. Newspaper ads can be very targeted, as they are often delivered to certain geographic areas, and specific sections of the paper can speak to certain audiences. For example, newspapers are a great way to reach older demographics that may be less receptive to digital advertisements. Newspaper audiences also tend to be educated and/or higher earners. Additionally, magazine audiences are highly targeted, allowing marketers to focus on relevant consumers without wasting budget. Audiences are generally more interested in your advertising and expect it. There is also the added benefit that magazines may have a strong brand associated with them, which can add credibility to your ad.
Text Marketing Services
Text blast marketing is a strategy of sending text messages to a large number of customers at once. It is a form of opt-in marketing, which means that customers must subscribe to receive the messages. Text blasts are beneficial when used for:
Advantages include:
Let the Pros at Greenlight Create the Perfect Media Marketing Mix for You – Call us Today.
(816) 601-1956
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